Start A Fire

The world needs more small and medium companies. Build one.

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Posts Tagged ‘ beta customers ’

Starting to sell? you need to get (a) vertical !

  • January 26th, 2010
  • Posted in Marketing . Sales . SMBs . startup
  • By BennyShaviv

or maybe the title should be: why do kids buy ice cream? So you slapped down some code, received a first round investment, printed some fancy multicolored business cards with a kick-ass logo, designed the best product brochure in the industry, got three beta customers through friendly connections, bought a bunch of Google adwords and [ READ MORE ]

How can small software startups beat the SW giants?

  • January 24th, 2010
  • Posted in Marketing . SaaS . Sales . SMBs . startup
  • By BennyShaviv

Yes.  They can.  You can.  And this is exactly what this blog is about.  My purpose in starting this blog is to provide tips and ideas for small and medium software companies (especially startups), on how to kick some big corporate butt.  If you are reading this and you work for Microsoft, Oracle, SAP, IBM, [ READ MORE ]

Start A Fire

The world needs more small and medium companies. Build one.
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